DISPLAYING ITEMS BY TAG: CRM DATABASE MANAGEMENT

Value your database

Proper planning and management of any fundraising activity will culminate in better results and managing your alumni database is no exception. What many schools often fail to recognise is that their Database is a vital business tool and it is also a core alumni fundraising asset. Regular maintenance will enable you to ensure that the correct data is retained and all relevant history and information to your supporters is easily accessible to your staff.

Your alumni database is also the driver for any PR or marketing campaign. Consider what actions are required to be carried out by various personnel which need to be taken into account. Ask yourself have I incorporated their role into my follow-up procedures? However, if you have the right IT hardware and software many of these administrative dilemmas can be eliminated, or, at the very least, be managed efficiently.

Get articles like this every week 

 

We promise to protect your personal information. Read our privacy policy.

  • "Inspiring every school by sharing the latest ideas and innovations"

  • USEFUL LINKS

    About  
    Contact
    Privacy
    Terms
    Press

  • OFFICE ADDRESS

    Watergate Building
    Crane Wharf
    New Crane Street
    Chester
    CH1 4JE
    United Kingdom

  • GET IN TOUCH

    [email protected]
    +44 (0)1244 312 720

In order to make our website better for you, we use cookies!

Some firefox users may experience missing content, to fix this, click the shield in the top left and "disable tracking protection"