After Rory Gallagher’s recent piece on the meaning of education-innovation, Nicole Ponsford looks at the current state of affairs between schools and suppliers, and how both parties can work together for exciting progress.
With a background in marketing preceding my time in schools, I find this question of great interest. Schools and business are in the marketing game – schools to illustrate and celebrate the hard work and success of students and teachers alike, businesses to illustrate how innovative they also are, and to make a profit. As a former multimedia teacher, I have always been keen to provide my secondary school students with ‘industry-standard’ software and hardware. I want to prepare them for the world of business. However, working with technological giants like Apple, Sony and Vodafone, I have learnt a little about who is leading this innovation in terms of produce use – teachers or suppliers? Who is making the first move, and is this more about products or partnership?